Privacy policy.

Privacy Policy

1. Introduction

Rare & Rooted (“we”, “us”, or “our”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, and safeguard your information in accordance with UAE Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data (“UAE PDPL”) and applicable international data protection regulations, including the EU and UK GDPR.

By using our website www.rareandrooted.agency (“Website”) or engaging with our services, you agree to this Privacy Policy.

2. Information We Collect

We may collect the following types of information:

a) Personal Information

Information you voluntarily provide, such as:

  • Name, email address, phone number, company name, and other details shared via contact forms, emails, or consultation requests.

b) Automatically Collected Information

When you visit our Website, we may collect:

  • IP address, browser type, device details, location data, and browsing activity through cookies or analytics tools.

c) Communication Data

Information you share with us via email, social media, or other communication channels.

3. How We Use Your Information

We use your data to:

  • Respond to enquiries and deliver our services.

  • Manage client relationships and send updates or newsletters (only with consent).

  • Improve our Website, services, and user experience.

  • Maintain legal and accounting records in compliance with UAE law.

  • Prevent fraud or misuse of our Website and services.

We never sell or rent your personal data.

4. Legal Basis for Processing

We process your personal data under one or more of the following lawful bases:

  • Consent — when you provide information voluntarily.

  • Contractual necessity — when processing is required to provide our services.

  • Legitimate interests — for internal administration and business development.

  • Legal obligation — when required by UAE or international law.

5. Data Storage and Security

Your personal data is stored securely using encrypted systems and password-protected environments.

We follow data protection requirements set by both the UAE PDPL and international standards, ensuring adequate safeguards when data is transferred outside the UAE, including the EU and UK.

While we take all reasonable measures to protect your information, no internet transmission is completely secure.

6. Cookies

Our Website uses cookies to improve functionality and analyse user traffic. You can control or disable cookies through your browser settings, but doing so may affect the Website’s performance.

7. Sharing Your Information

We may share limited data with trusted third parties, such as:

  • Web hosting and analytics providers (e.g., Google Analytics).

  • Email or CRM platforms (e.g., Mailchimp).

  • Team members or contractors working directly on your project.

All third parties are bound by confidentiality and data protection agreements.

8. Your Rights

Depending on your jurisdiction, you may have the right to:

  • Access, correct, or delete your personal data.

  • Withdraw consent for marketing communications.

  • Request a copy of the information we hold about you.

  • Object to or restrict data processing.

To exercise these rights, contact hello@rareandrooted.agency.

9. Data Retention

We keep your personal data only as long as necessary for the purposes outlined above, unless a longer period is required by law.

10. International Data Transfers

As a Dubai-based agency serving global clients, your data may be processed in countries outside your own. In such cases, we ensure compliance with UAE PDPL and GDPR transfer mechanisms to protect your privacy.

11. Third-Party Links

Our Website may include links to third-party websites. We are not responsible for their privacy practices or content.

12. Updates to This Policy

We may update this Privacy Policy to reflect changes in law or our business. Updates will be published on this page with a new “Effective Date”.

13. Contact Us

For questions or data requests, contact:

Rare & Rooted

Email: hello@rareandrooted.agency
Website: www.rareandrooted.agency
Location: Dubai, United Arab Emirates